Has A Fair Monday, Manages Over 1 Crore Though

After collecting 2.34 crores (in all languages) on Friday, 1920: Horrors of the Heart dropped on Monday. It was as expected though since something around 40%-50% was anyways coming. The film didn’t really show major strides on Saturday and Sunday, though the good part was that there was some sort of increment in numbers on a daily basis.

Nonetheless, the film has still managed to bring in the 1.40 crores* which are better than what one expected the first day number to be to begin with. The 1920starrer has in fact exceeded expectations which allowed a weekend of 8.07 crores and now all it needs to do is keep adding on some bits at least so that a lifetime of 12-14 crores turns out to be a possibility. So far, the film has collected 9.47 crores* and it would cross 10 crores milestone today.

The film has surprised in a way that Ram Gopal Varma’s Phoonk had back in 2008. That film too had arrived out of nowhere with hardly any promotion and went on to have a lifetime of around 10 crores (just in the Hindi version). Of course that was 15 years back but then today newer avenues to monetise a film (read: OTT) have also come up and that will keep the makers of 1920: Horrors of the Heart in a profit zone after taking into accounts all sources.

*Estimates. Final numbers awaited

Note: Box office numbers are based on estimates and various sources. Numbers have not been independently verified by Koimoi.

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